Showing posts with label frieze. Show all posts
Showing posts with label frieze. Show all posts

Sunday, March 10, 2013

Observations on Art 3.10

It's the last day of Art Week and the breakfast conversation isn't so much about art as the dearth of coverage this year. I should say lack of sleep, not helped by the changing of the clocks, may have something to do with the topic because I have never seen a sorrier looking group of artists. Massive quantities of coffee will be needed today if anybody is going to function properly at all.

In all honesty something does just seem off about the fairs this year. It wasn't the crowds, they were there, but more about the feeling, the buzz for lack of a better word. The usual art publications covered all the shows but even The New York Times reviewed only the three major ones (see previous post for links). Here are some of the reasons our gloomy brain trust has come up with.

The big galleries seemed to have stayed away the piers this year leaving a show full of galleries that normally are seen at lesser events. Good for the galleries' exposure but not all that good for the coverage of the overall show. Granted Gagosian was there but in the Focus section which normally is reserved for emerging markets and artists, not for the crown prince of the art world.

Another possible reason we discussed was the show's current owner, Merchandise Mart Property Inc. of Chicago, which is a holding company specializing in trade shows. A major art fair isn't exactly the same as a home builders show. On their website MMPI says they have "assured the continued development and enhancement of the Art Show division by bringing together some of the top minds in art fairs under one partnership." Funny thing to be saying as rumor has it their art fair holdings are currently for sale. According to The Art Newspaper the leading candidate to purchase the fairs is Louise Blouin who is the publisher of Art + Auction, Modern Painters, and owner of Louise Blouin Media. We shall see.

My pet theory, which I mentioned a couple days ago, is the effect the Frieze is having on the Armory Show. Last year it was new and unknown in New York and it did an awesome job. This year the Frieze is a known and more people are planning for it. Being in mid-May it has weather on its side, it snowed for three days this week, and its location on Randall"s Island lets you be in the city but yet feel like you aren't in it at the same time. The Frieze may also be the reason the Armory Show has turned so much more American. I don't think it has as much to do with some misplaced idea of patriotism as it does with major international galleries planning to do one fair in New York and that fair is in May.

In the end maybe the whole reason is the interwebs as Art.sy had the whole show online before it even opened. This could be the main issue art fairs have to deal with in the future if they are going to survive as they are now.

Friday, March 8, 2013

Observations on Art 3.8

Of art shows and Brillo pads ....

Every year the Armory Show brings something that everybody falls over themselves to rave about and I just don't care for at all. A couple years ago it was Ivan Navarro's glowing neon "Armory Fence" that was sold for $40,000 per seven foot section. This it was Charles Lutz’s massive pile of cardboard Brillo boxes, literally hundreds of them. A supposed homage to Andy Warhol the boxes were free for the taking so Brillo boxes fought for space in the aisles already crowded with art lovers, art collectors, and wannabes of both varieties. It wasn't so much that I didn't get it, what wasn't to get, but I couldn't fathom the waste of space. A good piece of art should inspire an artist, give them ideas, but all I was inspired to do was paint the inside of a Walmart warehouse. I also felt totally sorry for the cabbies that had to deal with the boxes.

The Brillo boxes are better explained by the show's review in this morning's New York Times. I knew about the changes to the format, what the Times calls a sudden desire to please, and I get that. There is so much competition now with shows and fairs all over town this week and the second Frieze New York in May. The Focus section of the Armory Show is normally dedicated to new markets and their artists, last year it was the Nordic countries, but this year the Focus was on America. It's pretty much an art show in the middle of an art fair with nothing especially new about it. What I didn't know was that Eric Shiner, director of Pittsburgh's Warhol Museum, was the Focus organizer and that explains a lot.

Personally I think that if competition is the Armory Show's biggest worry they would be better off not toying with the makeup of the show but just moving it back a few weeks. Looking out the window at hopefully winter's last gasp, it has been snowing on and off for two days, that seems like a good idea. If I were an art tourist planning a trip to the city for a big art show and I had to choose between the Armory in March or the Frieze in May it wouldn't be much of a decision. Or maybe I would just plan a trip to the Warhol Museum instead, it's probably much cheaper trip but than again it's in Pittsburgh.

This video is a walk through from the first day of the Armory Show by VernissageTV. VTV is an online art channel founded in 2005 and is also free as a podcast on iTunes. Their website has a huge archive of videos worth a look on a rainy or snowy day. Watch for those ever present Brillo pad boxes.

link